"Yet, I dreamed of a day when regular people like my dad would be aware of graphic design, of typefaces, logos, packaging, when these things would be discussed as seriously as movies or books. And look how it all turned out."
—Michael Bierut
This book and newspaper are a collection of three essays in which the ideal of design itself is explored through its triumphs and challenges comparably to sports, specifically wrestling. With typographical skill sets, there is deeper investigations into manifesting and connecting these concepts bringing along complex relationships and sophisticated reading experiences and perspectives.